Welcome to the unchained site for London. This site is where you’ll find the best independent shops in the city. All unchained shops are unique, one-offs. None of them are multinational chains, they’re owned and run by real people with a passion for what they sell. Have a look to find anything from the little hidden gems to first-of-a-kind, world-famous boutiques.
It's party season. And all over London the fairy lights are getting turned on, trees are coming to life and things are feeling fabulously festive. find out more
Blue Poppy Couture is the destination boutique in the hear of Notting Hill's Westbourne Grove. We are for the woman who understands...
Coco Ribbon is a luxury brand that was created to indulge and inspire. Launched as a boutique in 2002, it kick-started the boudoir chic...
The Hummingbird Bakery landed in Portobello Road in early 2004. We wanted to provide Londoners with an alternative to supermarket cakes...
